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Google’s digital marketing toolbox

Have you ever heard about Think with Google ? It is a great marketing resource giving insight into consumer behaviour. There are studies and statistics from Google and other reputable sources that can help you put your own business into context with others and help with research. They’ve now released a redesigned dashboard making it easier […]

Multisite WordPress websites and migration plans

I’ve been tinkering with a multisite installation for quite some time. The idea was to create an easy way to deploy and manage multiple websites. Setting up a multisite is relatively straightforward, the WordPress Codex has a good guide Create a Network. While it does mention reasons to consider Before You Create A Network it doesn’t mention […]

10 Affordable, Underrated Digital Marketing Tools | WordStream

See: https://www.wordstream.com/blog/ws/2018/07/06/digital-marketing-tools WooRank Mailshake Wordable Drumup Bannersnack Rocketium Cognitive SEO Cumul.io Mention Userlike

The last Blockbuster (in the US)

Blockbuster is a franchise and the interesting thing about the last one in the US is that their business model hasn’t really changed. Normally franchise’s are restricted in what they can do, however without a corporate head office this Blockbuster could try new things. Instead they are operating the same that they did in the […]

SEO Glossary

The world of SEO can be full of terms that are hard to rember. This is one great guide to get a quick run down on the most important terms. https://searchengineland.com/the-small-business-owners-guide-to-conquering-seo-the-glossary-300890 Whilst sheer exposure to a glossary won’t help you learn it does give a nice reference point when talking to those in the industry. […]

A change in technology and language

Crypto is all the rage recently, when you hear that what do you think? Many people would respond with cryptocurrencies since it’s been receiving media attention. The original etymology of crypto actually refers to cryptology. The domain name crypto.com has historically been centered around the topic of cryptology.  After going through more than ten years  (and […]

How to Craft the Best Damn E-commerce Page on the Web – Whiteboard Friday

Posted by randfish From your top-level nav to your seal-the-deal content, there are endless considerations when it comes to crafting your ecommerce page. Using one of his personal favorite examples, Rand takes you step by detailed step through the process of creating a truly superb ecommerce page in today’s Whiteboard Friday. Click on the whiteboard […]

The biggest trends & changes in PPC so far in 2017

The biggest trends & changes in PPC so far in 2017 From new products to ads updates to targeting changes, here’s a look at the paid search changes that mattered most. Ginny Marvin on July 3, 2017 at 11:03 am MORE In 2016, mobile drove the nearly $6 billion year-over-year increase in search spend and and surpassed […]

A ‘Game of Thrones’ fan has made the ultimate season 7 trailer

HBO’s marketing team can take a break, because one enthusiastic Game of Thrones fan is helping them do their job. Recycling the season 7 footage released so far, YouTube user Sebastian Hughes has created the “ultimate trailer” — a preview that absolutely lives up to its name. Hughes had great source material to work with, thanks to […]

Google launches a massive open AI division

The search giant is opening its neural network to everyone. AOL Today at Google’s I/O developer conference, CEO Sundar Pichai greeted the assembled press and attendees with news that the company will be focusing heavily on AI both for its services and research. The new Google.ai site and division will focus on artificial intelligence, deep learning and building […]